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File: DCP406 Job: QPRTJOB System: S10082DA
  
 
 
 
 
 
 
 

      5537                              OPPORTUNITY SEEKERS            
                                             RESPONDERS            
 
 

 278,629 12 Month Responders @ $90/M 
  24,816  Hotline Buyers +$10/M                                  DEMOGRAPHICS                        
                                                                   FEMALE 55% 
 These buyers purchased a wide range of consumer products via      GENERAL MERCHANDISE/GIFT 
 highly promotional direct mail and postcard award sweeps.         MALE 45% 
 They spend from $19.95 to $124.99 for products which include      OPPORTUNITY SEEKERS 
 jewelry, encyclopedias, kitchen items, housewares, and            UNIT OF SALE $19.95 - $124.99 
 books.                                                          SOURCE                              
                                                                   DIRECT MAIL SOLD 100% 
 Buyers have a time sensitive response period to guarantee 
 their special low price and to be eligible for a sweepstakes 
 offer or reward.                                                SELECTIVITY:                        
                                                                   $10/M AGE 
 Recommended usage includes book/video/music clubs, general        $50/F CARTRIDGE 
 merchandise, sweepstakes, health/fitness, insurance,              $50/F EMAIL TRANSMISSION 
 continuity, credit, travel, lottery and more.                     $8/M GALLEY LISTING 
                                                                   $5/M GENDER 
 Net Name deals available.                                         $10/M HOTLINE 
 **Zip+4 and NCOA updated quarterly**                              $2.50/M KEYING 
                                                                   $25/F MAGNETIC TAPE 
                                                                   $10/M MULTIBUYERS 
                                                                   $8/M P/S LABELS 
                                                                   $7/M RUNNING CHARGE 
 RESTRICTIONS:                                                     $5/M SCF SELECT 
 A $500 FLAT FEE FOR ORDERS UNDER 10M MINIMUM; SELECT              $5/M STATE 
 CHARGES ARE ADDITIONAL.                                           $5/M ZIP CODE 
                                                                   4-UP CHESHIRE LABELS 
 ALL ORDERS CANCELLED AFTER MAIL DATE WILL BE BILLED AT FULL     MINIMUM TEST:                       
 RENTAL RATES.  ORDERS CANCELLED PRIOR TO MAIL DATE WILL BE        10M 
 BILLED FULL RENTAL RATES OR RUNNING CHARGES AND a $50 FLAT 
 FEE ACCORDING TO LIST OWNER PREFERENCE.  

 PAYMENT DUE 30 DAYS AFTER ORIGINAL MAIL DATE. 
                                                                 UPDATED 03/19/14 BY GENIE  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
                                                                                                      


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                          Leon Henry Incorporated | 200 North Central Avenue | Suite #220 | Hartsdale, NY 10530-1940
                                          (914) 285-3456 | Fax: (914) 285-3450 | Email: lh@leonhenryinc.com
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Leon Henry Inc. specializes in direct marketing services using insert media, mailing lists and internet marketing. Our Brokers and Managers have over 150 years of combined direct marketing experience.

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